On a number of occasions, I have heard companies struggle to figure out how to generate more leads. Moreover, I hear myths on how  certain companies generate leads overnight.  Though some may be true, in many cases they are just fairy tales.

Then it hit me: What if there are 7 simple steps to generating leads? It is with this thought that I interview Johnson Emmanuel, the founder and CEO of Korrie Fusion.

Johnson elaborates on the 7 steps to better lead generation. He goes into detail on how companies should handle lead generation. We also touch on the myths and clichés of lead generation. We go further to talk about testing for lead generation and spending money with regards to lead generation. More importantly, Johnson enlightens us on the merits of paid forms of getting traffic over organic ones. For more information, listen to this podcast and get enlightened accordingly!